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Indian exports enjoyed the advantage
of slow depreciation of currency during the period
of mid-2005 to mid-2006. Rupee showed a turn around
since August 2006. In terms of Real Effective
Exchange Rate (REER), it rose steadily between
August to November 2006 and slipped slightly thereafter.
From March 2007 onwards, Rupee experienced a rise
in its value. As per REER (Graph 3.1), rupee has
appreciated by almost 8% during March to May 2007.
Appreciation was much higher against US Dollar
compared to Euro. Another round of appreciation
is visible between August-October 2007, which
has been relatively mild. REER provides the trade
weighted average change in exchange rate vis-à-vis
major currencies. Hence, the appreciation rate
as reflected in REER provides a combined pictureof
how Indian Rupee got appreciated in recent times.
Rupee got depreciated during
July to October 2005 and then February to August
2006. In Rupee terms, monthly exports grew by
51% and in US Dollar terms monthly exports growth
rate was 41% during this period July to October
2005. In the entire period of 2005-06, exports
grew by 23.44% in US Dollar terms and touched
US $ 103 billion. In terms of Rupee, growth was
around 21.6% and total exports in 2005-06 were
Rs.4.6 trillion. During the period 2006-07, India’s
exports grew almost by 22.5% in US Dollar terms
and total exports reached to US$ 126 billion.
In Rupee terms, growth was 25.3% and total exports
were Rs.5.7 trillion. Impact of changing values

of currency on exports has not
been significant during 2005-06 and 2006-07 as
both the periods were marked by appreciation as
well as depreciation of currency which played
an overall neutralizing role. Moreover, impact
of appreciation of Rupee on exports requires at
least four to six months time to get realized.
Since April 2007, as there has
been sharp rise in the value of Rupee, there is
a severe impact on the export growth rate (Table
3.1). The cumulative exports during the period
April-October in 2005 was US $ 57 billion (Rs.
2.5 trillion) which increased to US $ 71 billion
and (Rs.3.2 trillion) in April-October of 2006
registering a growth rate of almost 24.4% in US
Dollar terms (30% in Rupee terms). The cumulative
exports during April-October of 2007 have been
US $ 85.5 billion (Rs.3.5 trillion). In US Dollar
term the growth was around 21% but in Rupee terms
the growth declined to only 7% implying a serious
blow in terms of rupee realization of Indian exports.
In case of imports, cumulative
value of imports for the period April-October,
2007 was US $ 130 billion (Rs. 5.3 trillion) as
against US$ 103.7 billion (Rs. 4.8 trillion) registering
a growth of 25.31% in Dollar terms and 11.07%
in Rupee terms during the same period of 2006.
The import growth rate for the same period in
2006 over 2005 was 26% in US Dollar terms and
32% in Rupee terms. Slowing down of import growth
in 2007 has been mainly because of less growth
in POL import. This has proved that India’s
import has not increased significantly despite
the fact that Indian rupee has appreciated significantly
in recent months. In fact, slowing down of import
growth rate implies that India’s import
is less elastic with respect to exchange rate.
Currency
Appreciation and Export Value: Recent Experience
In 2006-07, India witnessed large
trade deficits to the tune of US $ 65 billion
and current account deficit was as high as US
$ 10 billion. The level of trade deficit should
have been enough to depreciate the rupee, as supposed
in traditional exchange rate theories. However,
interest rate cuts by the US Federal Reserve led
to higher inflow of portfolio investments into
the country resulting in unprecedented and continuous
rupee appreciation. Foreign portfolio investment
recorded an inflow of US $ 20.7 billion during
April-July 2007. FDI inflow was also significantly
high and recorded US $ 6.6 billion during April-July
2007 (US $ 3.7 billion in April-July 2006). Large
inflow reflects expansion of domestic activities,
positive investment climate, and positive view
towards India as a long-term investment destination.
All these have raised an upward pressure on Indian
Rupee (INR).
Table 3.1
India’s
Exports vsi-a-vis Exchange Rates
|
India’s
Exports to World |
Average
Value |
| Period |
(Rs.
Million) |
(US
$ Million) |
Rs.
Per Euro |
Rs.
Per US $ |
| Apr-Oct 2005 |
2,494,969 |
56,928 |
54.09 |
43.81 |
| Apr-Oct 2006 |
3,250,912 |
70,838 |
58.03 |
45.86 |
| Apr-Oct 2007 |
3,477,939 |
85,583 |
55.73 |
40.68 |
Source: Calculated from India
Trades, CMIE
Rupee depreciated steadily for
a decade after being floated in 1993, dropping
from an average annual rate of Rs. 31.37 per US
Dollar in the 1993-94 fiscal year (April-March)
to Rs. 48.40 per US Dollar in 2002-03 (an average
annual depreciation of nearly 5%). From 2003-04
to 2005-06, however, the rupee appreciated against
the US Dollar by 3% on average a year. But the
rate of appreciation of Indian Rupee has been
unprecedentedly high from July 2006 till date,
falling by about 16.3 % (46.97 to 39.25 per US
Dollar). The average rupee-US dollar rate in November
2007 was the lowest since 1999-2000.
On the other hand, though the
Indian Rupee appreciated against Euro, Pound Sterling
and Yen also, the rate of appreciation has been
much lower. Moreover, the upward rallying of rupee
against these currencies more or less leveled
off since May 2007, though there have been high
fluctuations in weekly movements. Against Euro,
Indian Rupee shows a slight but steady depreciation
from July onwards. The trend of exchange rate
vis-à-vis US Dollar and Euro is given in
Table 3.2 and Graph 3.2 and 3.3 below.
Table
3.2
India’s Exchange Rate

Source: Reserve Bank of India
Graph
3.2

Source: Monthly exchange rate
available in India Trades, CMIE and RBI

Source: Monthly exchange rate
available in India Trades, CMIE and RBI
The current upward rallying of
Rupee evidently is a natural outcome of India’s
robust economic growth over the last decade. With
low interest rates in US, India and other emerging
markets are becoming increasingly attractive as
an investment destination for US and other countries.
As more and more Dollar flows to India, its supply
exceeds demand and result in depreciation against
Indian Rupee. As most of India’s trade is
through US Dollar, continuous appreciation of
Indian Rupee against US Dollar has a significant
impact on exports. Exports through Euro were unable
to balance the loss incurred in exports earning
through US Dollar.
Graph 3.4 below explains the
dynamics of India’s export growth. Export
values in terms both Rupees and US Dollar are
described in the diagram. Rupee values are measured
on the left hand vertical axis and values in US
Dollar in right hand axis. The average monthly
growth (calculated through CAGR) of exports during
April-September in 2006 was 4.54% in US Dollar
(5.08% in Rupee terms). Higher growth in Rupee
terms compared to US Dollar implies the advantage
of depreciated currency in realization of exports.
The monthly average growth rate during the same
period of 2005 was 2.07% in US Dollar (2.15% in
Rupee). However, during 2007, though exports were
growing but decline in growth rate is very much
visible. In the period April-September of 2007,
Indian exports grew by 3% per month in US Dollar
and in terms of Rupee the rate was 2.15%. Lower
growth rate in rupee terms compared to US Dollar
shows that due to appreciation, the export income
in Rupee is slowing down.
The growth of India’s exports
in 2006 was both due to fast growth of world exports
as well as due to its depreciated currency. In
2006, according to WTO, world export growth was
around 8%. Export growth may slow down to 6% in
2007 due to moderate deceleration of World economic
growth. Hence, slowing down of Indian exports
is also partially due to slow down of world demand
in 2007 and not completely due to Rupee appreciation.
Also it is important to note many other currencies
have shown the tendency of appreciation (Graph
3.5) and as a result competitive disadvantage
of Indian exports due to appreciated currency
have also partially
neutralized. Some of these countries
have given extra thrust in increasing productivity
and perhaps India is loosing its advantage due
to that. The rise in world merchandise exports
in 2006 was also due to global inflation. Almost
40% of exports value was due to this price effect.
As the world inflation slows down, the extent
of price effect will also come down in the export
market. This might have contributed to slow down
of India’s export growth also.

Graph
3.5
Dollar changes vis-à-vis selected major
currencies, 2001-2006
(Indices, January 2001=100)

a. Trade weighted currency basket
of the Korean won, the Singapore dollar and Chinese
Taipei dollar.
Source : http ://www.wto.org/english/news_e/pres07_e/pr472_e.htm
Effect on
Labour Intensive Exports
Rupee appreciation affects different
sectors, differently. High-import intensity sectors
like automobiles, petroleum products, gems and
jewellery, fare better in face of a stronger rupee
as appreciation renders their imported inputs
to a lower value. However, the appreciating rupee
could significantly erode net profit margin of
low-import intensity sectors like textiles and
leather, as exporters of these sectors remain
in a disadvantageous position especially in price
sensitive international markets. Many of the low-import
intensity sectors also operate with very low margins,
making them feel the heat of rupee appreciation
more. The impact on employment is also directly
related to the factor intensity of production
both in the export units as well as in the input
sector. An analysis of this is given in Table
3.3.
If the input sector is labour
intensive and export units use largely imported
inputs, employment in input sector will get the
hit as they will be replaced by cheap foreign
inputs. This implies that even though high import-intensity
sectors benefit from the appreciating rupee it
does not necessarily mean that in the longer run
the economy, as a whole, will be benefited.
Continued rupee appreciation
could have a long lasting impact on employment
as most low import-intensity sectors are highly
labour-intensive and they lay off labour quickly
as rupee appreciation erodes their profitability.
Also
Table 3.3
Impact of Rupee Appreciation
on Exports and Employment

employment in import-competing
industries may get hit later on. Job losses were
already reported in certain sectors, such as textiles
and leather. The strain on the labour market became
visible ever since last year when number of registered
job seekers in the country shot up by more than
2 million to 41 million. Significantly, the increase
came after two consecutive years of decline in
registered work applicants.
The software exports sector also
gets affected by the long-march of rupee. Indian
IT companies derive a large share of their revenues
from the US and a strengthening rupee erodes their
margins. Software industry body NASSCOM contends
that there has been ‘too much rupee appreciation
in too short a time’, making small and medium
IT companies to be the hardest hit. Industry sources
state that a one per cent rise in the rupee value
would affect bottom-line of the IT and BPO sectors
by 30 to 40 basis points.
While the full impact of the
negative growth on employment will be assessed
by the end of the financial year, the reports
from industry and trade associations and exporters
indicate that if this trend continues, by March
2008, the total job losses may exceed 2 million.
A limited survey conducted by
the Regional Authorities under DGFT covering 83
units including leather, textiles, engineering,
plastics, marine products, pharmaceuticals, chemicals,
agriculture and food processing, electronics and
handicrafts and carpets has shown a job loss of
20,769 between April-November 2007.
Impact on
Textile Sector
Textile is an important sector
in India’s export basket. This sector has
negligible use of imported inputs and is employer
of large number of people in India. Rupee appreciation
has indicated loss in export growth both in textile
as well as in readymade garment (RMG) sector.
Graph 3.6 and 3.7 provides trend picture of exports
from this two sectors. A comparison between April-June
in 2006 and 2007 reveals that textile sector exports
dropped by 0.66% in terms US Dollar (by 10.13%
in rupee terms). The decline in RMG exports has
been more severe. The exports fell by 4.21% in
US Dollar terms and by 13.19% in Rupee terms.
Graph 3.6

Source:
Calculated from Principal Commodity Exports, India
Trades, CMIE
At product level,
steep decline is observed in case of cotton apparels
which have share of 80% in total apparel exports.
In case of woven category, decline in exports
are also observed. RMG exports fell by more than
10% in USA market which comprises of 31% of the
market and by only 4% in EU market having share
of 45% of total RMG exports. Clothing sector is
highly labour intensive. An investment of Rs.100
million generates 500 direct and 200 indirect
jobs. Around 5.8 million people are engaged in
apparel industry. Due to slowing down of the export
growth, employment generation will be mere 12%
of what has been targeted. In fact in many sub
categories, job losses are already reported. It
is estimated that for every percentage point of
appreciation, profitability of exports in textile
sector is hit by 1.2%.
Impact on
Leather Sector
Graph 3.8 below
shows that leather exports have fallen mainly
at the beginning of the year, which may be due
to early appreciation during the October to January
period. During April-September, exports have increased.
However, in rupee terms export grew only by 4.84%
(in US Dollar terms by 16%) implying erosion at
the time of realization of exports in Rupee.
Over 65% of leather exports are
invoiced in US Dollar. The problem is compounded
as most of the Indian exporters cater to the lower
end of the global market where penetration is
directly depended on the price lines offered by
the exporters. Moreover, several American Brands
operating in Europe prefers to trade with US Dollar
than Euro and hence leather exporters are unable
to switch to euro to shield their losses. The
manufacturing units in the leather sector are
more or less compartmentalized as one serving
the global markets and the other domestic markets.
In view of this arrangement, exporters have no
set up or experience to sell their products in
the domestic markets. Thus, when the rupee appreciated
almost to 12% in a shorter time exporters had
no other alternative but to start reducing their
production and think in terms of lay off of the
employees.
Graph 3.7

Source:
Calculated from Principal Commodity Exports, India
Trades, CMIE
Graph 3.8

Source:
Calculated from Principal Commodity Exports, India
Trades, CMIE
Leather exports
are significantly dependant on orders from the
foreign buyers. Accordingly most of the employment
offered by the sector is either unorganized or
in form of contract employment. Due to the current
Rupee appreciation, exporters are unable to negotiate
prices with big buyers which resulted into smaller
orders and this in-turn has caused loss of employment
to the people working on contract basis or in
unorganized sector. More than 94% of the manufacturing
units serving the export markets are either small
or medium sized ones. These units operate on thin
margins and depend heavily on own funds for working
capital as access to institutional finance is
cumbersome or need collaterals. When the export
realization has reduced, it not only wiped out
the margins but also reduced the working capital.
This led most of the exporters in to a vicious
cycle of debt-low productivity.
Impact on
Gems and Jewellery
The sector is highly labour intensive
but at the same time import intensity is equally
high. Exports in this sector have produced spikes
with upward trend since mid 2006. There was big
drop in exports in November 2006, February and
April 2007. Details of this are described in Graph
3.9 below. The sector has experienced a rising
export trend during the period April-June 2007.
Comparing the same period in 2006, exports in
2007 has grown by 27% in US Dollar terms and 15%
in terms of Rupee. However, exports in Rupee having
relatively slower growth imply that sector is
not immune from the rupee appreciation despite
having high import intensity. This is mainly due
to the fact that exporters were unable to neutralize
risk considering a forward contract. As rupee
has appreciated after the contract has been signed,
exporters lost in terms of actual value received.
The industry is significantly driven by SME players
who operate on a thin margin of 3-6%. Loss in
realization of export values while converting
into rupee has eroded their margin significantly.
The industry requires large working capital in
view stocking of important raw materials and finished
goods. Erosion of export earnings has also created
a strain in terms of availability of working capital.
Graph 3.9

Source:
Calculated from Principal Commodity Exports, India
Trades, CMIE
Impact on Handicrafts
Sector (Excluding Handmade Carpets)
Handicrafts are highly labour intensive products
but pricing of handicrafts are difficult to explain
by market forces completely. The intrinsic values
of handicrafts are such that price depends on
many non-market issues. The export market of handicrafts
products is a reflection of this. Graph 3.10 below
explains the fluctuating trend of Indian handicrafts
exports. It dropped significantly in July 2006
and rose again in September and fell thereafter.
The cumulative exports during April-June 2006
were around US $ 110
million (Rs.5017 million) and it dropped to mere
US $ 64 million (Rs.2610 million) during April-June
2007 reflecting a major erosion of export income
both in terms of Indian Rupee and US Dollar. It
is also important to mention that due to the time
gap between contract, delivery and payment, exporters
are bound to have been affected as Rupee appreciated
so sharply within such a short time. As large
numbers of rural and poor artisans are dependant
on handicrafts products and most of the time they
do not have fixed wages and they sell their products
at piece-rate, any short fall in the export market
affects them severely.
Graph 3.10

Source: Calculated
from Principal Commodity Exports, India Trades,
CMIE
Other sectors
such as engineering goods, forest products, sports
goods, chemical products agro products such as
tea, rubber, coffee, etc. are also affected by
rupee appreciation but the degree of injury is
varying.
Other Contributory
Factor to the Slowdown in Export Growth
Infrastructure bottlenecks acts
as additional contributory factor to the slowdown
in export growth. The high power costs and the
erratic and inadequate supply of electronic power
have adversely affected the competitiveness of
Indian exporters especially of small and medium
enterprises. The Indian ports take a turn round
time of 3-5 days as against only 4-6 hours at
other international ports like Singapore and Hong
Kong. As far as internal transport is concerned,
the secondary roads and inter-state checkpoints
are still needed to be improved further. Time
taken for transportation of goods from the production
centres to the port of export is an important
factor in determining the cost of transaction.
Due to various provisions governing inter-State
movement, lot of time is wasted at the intra-State
and inter-State checkpoints/ borders while good
are moved through road transportation. With the
growth of trade and increase in number of consignments,
there is a need not only for improved trade infrastructure
facilities to international standards but also
for streamlining trade data infrastructure to
remove any data anomalies and provide the basis
for appropriate policy formulation.
Full neutralization of taxes
needs to be ensured so that Indian exports do
not become uncompetitive in the international
market. The present system of neutralization of
taxes through the Duty Drawback and Duty Entitlement
Passbook Scheme do not take care of neutralization
on account of State taxes like octroi, mandi tax,
electricity tax, etc. which is another contributing
factor to the slowdown in export growth. While
re-imbursement of inputs services used in manufacture
of export products is possible through CEVAT route,
there is no mechanism for reimbursement of post-production
export-related activities/ services obtained like
service tax paid to foreign countries, inland
haulage charges, commission paid to agents etc.
thus adversely affecting the competitiveness of
Indian exports. The small manufacturers who are
either in non-excisable sectors or are exempted
from purview of excise duty have to bear incidence
of service tax paid during course of exports.
This makes their products unproductive. Though
there is a provision of refund under the VAT Act,
which came into effect from 1st April 2005, the
refund mechanism is yet to be operationalised
in most of the States and exporters are facing
problems on this account.
Government
Initiative and Strategy Options
Dr. C. Rangarajan, Chairman of
the Economic Advisory Council to the Prime Minister
has been requested by the Prime Minister’s
Office to look into and offer suggestions on the
measures sought by the Department of Commerce
for mitigating the adverse effect on the exports
arising out of the appreciation of the rupee.
The National Manufacturing Competitiveness Council
(NMCC), headed by the Dr. V. Krishnamurthy has
been directed by the Prime Minister’s Office
to further examine the measures and make appropriate
recommendations to the competent authority for
necessary implementation.
As India’s exports are
getting affected, government of India has also
taken several steps to neutralize the effect of
rupee appreciation. Government announced a package
in July 2007 which is mainly in the form of providing
several incentives to exporters and enhancing
some of the existing ones. The package includes
enhancing of DEPB rates, duty drawback rates,
decrease of ECGC premium, pre and post shipment
credit interest rate, etc. To clear all arrears
of terminal excise duties and CST reimbursement,
an amount of around Rs.6000 million has been released
by the Ministry. The government has also announced
the exemption of Service Tax paid on post production
export of goods. The exemption is allowed on some
taxable services, which are not in the nature
of “input services” but could be linked
to export goods. However, some exporters are of
the opinion that this incentive may be extended
to service tax paid by exporters to foreign agents,
movement of goods from factory to port/ICDs, on
bank charges etc.
Apart from this, RBI has also
announced to provide interest subvention of 2
percentage points per annum to all scheduled commercial
banks in respect of rupee export credit to the
specified categories of exporters mainly which
have labour intensive production technique and
less import intensity in terms of input use.
Several organizations have also
provided suggestion to government and currently
they are being studied. Some of the suggestions
are as follows:
-
Funds in EEFC account may
have the interest rates at par FCNR
-
Separate refund mechanism
for state level taxes
-
Introduction of EXIM Scrips
-
Separate export working capital
fund which will be available to Bank at a
cheaper rate etc.
RBI also has taken up several
monetary policy measures which have some impact
on the system especially on the value of Rupee.
On July 31 2007, RBI raised the cash reserve ratio
by 50 basis points, to 7% in order to drain liquidity
from the system and thereby to handle inflation.
At the same time it lowered the amount of money
raised from external commercial borrowing that
can be converted into rupees. It is expected that
this will reduce the capital inflow and dampen
the pace of Rupee appreciation. Central Banks
of other countries where domestic currencies have
been appreciating also take similar steps. The
whole range of instruments include direct sterilisation
through issuance of government or central bank
bonds, increases in reserve requirements, and
different means of capital account management
to manage the monetary impact of excess forex
flows.
Firms are also required to handle
their foreign exchange with due care. As India
is gradually getting integrated with the world
economy, currency volatility will become a normal
affair. It is important to mention that firms
are enjoying several incentives for quite sometime
but there is a big question about converting these
incentives into productivity gain. Loss due to
currency appreciation may partly be neutralized
with lower cost of production emerging from higher
productivity. Within industry also, the effect
of rupee appreciation varies among firms. More
productive firms can absorb the loss in a better
way. Also, due to volatile currency market, firms
need to learn sophisticated methods of risk management.
Short term strategies of firms
will be to use forex derivatives like forward
contracts, options swaps and futures. Use of derivatives
ensures the profit margins for cash inflows or
outflows of foreign currency business transactions.
Forwards are very useful for exporters especially
in case of US Dollar has premium for forward values
and is depreciating against Rupee. Exporters may
use forward contract to switch the invoice currency
into strong currencies by paying nominal charges
without bothering the foreign buyer to change
the invoice currency.
Medium Term strategies mostly
cover operational efficiency to hedge currency
risk. Such approach covers internal matching of
exposures by netting currency assets and liabilities,
currency risk sharing clause in sale & contract,
structured financial deal to reduce cost of borrowing
etc. Analysis of cost portfolio is also essential.
In the medium term, firms must start looking into
the issues related to value addition of products
and not just the cost arbitrage Exporter while
considering a market entry, develops promotional
strategy taking into account the anticipated exchange
rate changes. Appreciation of rupee will adversely
effect allocation of funds for such activities
as compared to their competitors in international
markets. Cost reduction will help to maintain
promotional budget for business development.
Long term strategy of firm must
focus on protection of foreign market shares,
updating the product to reduce price sensitivity,
making attempts for brand development and broaden
the markets. Companies have to respond to exchange
risk by altering their product strategy covering
product innovation and new product introduction
based on R&D. Constant improvement in product
by following creative destruction of old product
is required for survival during the time of strong
rupee scenario. Quality of the product and service
must be of world-class to win trust of overseas
buyers. Companies also need to allocate sufficient
funds to train employees about nuances of international
business environment including risk management.
ANNEXURE
Source: Calculated
from Principal Commodity Exports, India Trades,
CMIE

Source: Calculated
from Principal Commodity Exports, India Trades,
CMIE

Source: Calculated
from Principal Commodity Exports, India Trades,
CMIE

Processed Foods
include processed fruits and juices, Processed
vegetables Meat & Preparations and miscellaneous
processed items
Source: Calculated from Principal Commodity Exports,
India Trades, CMIE |